Privacy policy
Effective date: 1 July 2026 Data controller: FG Paws — Justin Sterrenberg, 82 Rua Vale das Hastes, 2460-208 Alfeizirão, Portugal Contact: info@fgpaws.com
What this policy covers
This policy explains what personal data FG Paws collects when you use our website (fgpaws.com), how we use it, who we share it with, how long we keep it, and your rights as an EU data subject under the General Data Protection Regulation (GDPR) and Portuguese data protection law.
Who we are
FG Paws is a small online dog products store, registered in Portugal, run by Justin Sterrenberg. We sell ~200 curated dog products to customers across the European Union.
What data we collect
| What | When | Why |
|---|---|---|
| Name | Account creation, checkout, contact form | To process orders, ship to you, reply to your messages |
| Account creation, checkout, newsletter signup, contact form | Order confirmation, shipping updates, marketing (with consent), support replies | |
| Postal address | Checkout | To ship your order |
| Phone number | Checkout (optional) | For carrier delivery contact if needed |
| Payment information | Checkout | To process payment — handled by Shopify Payments, Stripe, PayPal, or Klarna depending on your choice. We never see or store your full card details. |
| Browsing behaviour | Site usage | Improving the site, abandoned-cart emails (with consent), basic analytics |
| Cookies | Site visit | Essential site function + analytics + marketing (you choose which) |
| Your dog's info (optional, contact form) | Contact form | Helps us answer sizing/product questions accurately |
We collect only what we need to operate the shop and serve you. We do not collect or store data on minors. We do not run third-party marketing tracking pixels beyond what's necessary for our own customer email flows.
Legal basis for processing (GDPR Art. 6)
| Processing | Legal basis |
|---|---|
| Fulfilling your order | Contract (Art. 6(1)(b)) |
| Replying to your contact form / email | Legitimate interest + your request |
| Marketing emails (newsletter) | Consent (Art. 6(1)(a)) — opt-in only, unsubscribe anytime |
| Abandoned cart emails | Consent (Art. 6(1)(a)) — opt-in at checkout |
| Site analytics, fraud prevention | Legitimate interest (Art. 6(1)(f)) |
| Accounting / tax compliance | Legal obligation (Art. 6(1)(c)) |
Who we share your data with
We share the minimum necessary data with these processors to run the shop:
| Processor | What they receive | What they do |
|---|---|---|
| Shopify, Inc. (Canada/Ireland) | All ecommerce data | Hosts the storefront, processes transactions, stores order data |
| Shopify Payments / Stripe (Ireland) | Payment information | Processes card payments |
| PayPal / Klarna (if you choose them) | Payment info, contact details | Processes alternative payments |
| Hofman Animal Care (Netherlands) | Name, shipping address, order contents | Picks, packs and ships your order |
| Carriers (DHL, DPD, PostNL, CTT, others) | Name, shipping address, phone (if given) | Delivers your parcel |
| Klaviyo (USA, GDPR-compliant) | Email, name, order history | Sends our email newsletter and abandoned-cart emails (with consent) |
| Judge.me (Hong Kong, GDPR-compliant) | Email, order data | Sends post-purchase review requests (with consent) |
| Google Analytics (USA) | Anonymised browsing behaviour | Site analytics — only with cookie consent |
All processors are GDPR-compliant. Where data leaves the EU (e.g., to USA-based services), it does so under approved transfer mechanisms (Standard Contractual Clauses, EU-US Data Privacy Framework where applicable).
We do not sell, rent, or trade your personal data to third parties.
Cookies
We use cookies in three categories. You can choose which to allow via the cookie banner on your first visit, and change your choice anytime by clicking "Cookie settings" in the footer.
| Category | Examples | Required? |
|---|---|---|
| Essential | Cart, checkout, login session | Yes — site won't function without |
| Analytics | Google Analytics, page view counts | No — opt-in |
| Marketing | Klaviyo tracking pixel, conversion tracking | No — opt-in |
How long we keep your data
| Data | Retention |
|---|---|
| Order data (name, address, items, payment record) | 10 years — Portuguese accounting law requires this |
| Account information | Until you delete your account |
| Newsletter subscription | Until you unsubscribe |
| Contact form messages | 2 years after last reply |
| Anonymous site analytics | 14 months |
Your rights (GDPR)
You have the right to:
- Access your personal data — get a copy of what we hold
- Rectification — correct anything inaccurate
- Erasure ("right to be forgotten") — delete your data, subject to legal retention requirements
- Restriction — pause our use of your data
- Portability — get your data in a portable format
- Object — to our processing based on legitimate interest
- Withdraw consent — for marketing emails, anytime
- Complain — to the Portuguese data protection authority (CNPD) at www.cnpd.pt
To exercise any of these rights, email info@fgpaws.com. We'll respond within 30 days, usually faster.
Security
We protect your data with: - HTTPS encryption across the entire site - Shopify's PCI-compliant payment processing - Two-factor authentication on admin access - Limited access — only Justin sees account-level data
If there's a data breach affecting your information, we'll notify you and the CNPD within 72 hours of discovery, as required by GDPR.
Changes to this policy
If we change this policy, we'll update the effective date at the top and, for material changes, email registered customers and account holders before the changes take effect.
Contact
For any privacy question, complaint, or to exercise a GDPR right:
Email: info@fgpaws.com Postal: FG Paws, 82 Rua Vale das Hastes, 2460-208 Alfeizirão, Portugal
For independent advice: - CNPD — Portuguese Data Protection Authority - European Data Protection Board
Last updated: 1 July 2026.